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Web Analytics: |
| Google Analytics |
Google Analytics is a free tool which gives you possibility to analyze the statistics on your website, ie: the number of visitors to your website, traffic sources , the time spent by visitors on your website, etc. Google Analytics also allows you to collect data on conversion rates and ROI. |
| MSN/Bing Webmaster Tools |
Bing Webmaster Tools is a tool designed for webmasters that allows you to analyze your website's visibility in the Bing search engine. With Bing Webmaster Tools you can analyze website traffic and phrases. You can also find outside links to your website. |
| Chartbeat |
Chartbeat is a paid tool that allows real-time monitoring of website traffic. It also allows to define any problems in accessing your website. With this tool you can see what visitors are doing on your website right now. |
| Omniture SiteCatalyst |
SiteCatalyst is an Adobe tool to assist marketers in search of the perfect marketing solutions. SiteCatalyst brings you information about traffic on your website in real-time, the most profitable paths through a website, web visitors, etc. SiteCatalyst is part of Adobe ®Online Marketing Suite. |
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Advertising: |
| Google Adsense |
Google Adsense is another tool for webmasters - more specifically it’s affiliate program that allows paid ads. It works on the principle that the webmaster puts advertising on website, and when the visitors click on it, the webmaster gets some money (sometimes it’s a few dollars per click). |
| DoubleClick |
DoubleClick is a platform designed to manage advertising for creators, sellers, and buyers of digital media from around the World. DoubleClick mainly deals with banner advertising and animations. DoubleClick also reports on innovative solutions in the industry, and trends that prevail in it. |
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JavaScript Library: |
| jQuery |
JQuery is a library designed for JavaScript language to facilitate its use. It allows you to create effective animations, perform AJAX queries, and create galleries, banners, slide shows, etc. |
| Prototype |
Prototype is one of the most popular frameworks that help you create dynamic web applications. Prototype is a JavaScript farmework that provides class-style Object Oriented and AJAX. Prototype is available under the MIT license. |
| script.aculo.us Web 2.0 JavaScript |
script.aculo.us is a set of JavaScript libraries, which aims to facilitate the addition of visual effects and AJAX effects for Internet projects. script.aculo.us works only on the Prototype framework. |
| Adobe Active Content |
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| Pngfix |
PNG Fix is a free script used to correct transparent display of the images stored in png format in the Windows browser IE 5.5 & 6. |
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Platform: |
| Akamai |
Akamai helps companies create web bussiness through application acceleration, performance management, supply of content for web pages and streaming media. |
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Feed: |
| RSS |
RSS is a news channel that allows transmission of fragments of entries on pages which have active RSS channel. To read the information sent through this channel you can use a feed reader - in network you can find many feed readers. |
